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> Isn't it an enterprise product targeted to executive level buyers, and customized to the business?

Maybe, and maybe not. Execs aren't or at least shouldn't be making these kinds of decisions in a vacuum, they should be asking their engineering/technical people for input. And in a lot of places stuff like this might be purchased at the business unit or even team level.

I work at a large enterprise (as in >100k employees) but our business unit/division's execs would consult with teams like mine before buying into a product like this, and for some tooling we may actually be tasked with investigating it and talking to sale creatures ourselves. For example we're looking for new ways to implement and manage SLO's that would shape development work for ~9k people, and even the junior engineers on our team attended meetings and demo's with multiple vendors related to this goal.



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