It's truly remarkable that a $60B company is able to make these sort of bets and execute on them. It's easy for smart individuals to make off hand remarks but it is different for a company to rally and gather around a single idea like this.
To be fair, Apple isn't the only company that does this. Google is remarkable, as well. Virgin is another. I'm sure there are many others in many other industries that take big gambles for 'game-changing' or earth shattering results.
To be fair, Apple isn't the only company that does this. Google is remarkable, as well. Virgin is another. I'm sure there are many others in many other industries that take big gambles for 'game-changing' or earth shattering results.